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How to reduce the negative impact of a competitors websites/Blogs

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  • How to reduce the negative impact of a competitors websites/Blogs

    Some one close to me is facing huge decline in sales nowadays due to negative
    word of mouth against his online business.A major keyword in Google searches
    shows the top results for the competitors blog website which is promoting negative information about that online business.

    Please provide some genuine information that how can the negative blog
    website can be moved away from the Google first page against the major keyword.
    So that the negative impact can be removed from the customer's mind.
    Your kind help will be highly appreciated.
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